Tips for analysis
To improve the analysis of e-commerce websites, the following tools can be used: Google Analytics: provides insights on website traffic, user behavior, and conversion rates. Heatmap tools: help visualize user clicks and scrolls on website pages to identify areas of improvement. A/B testing tools: enable experimentation with different website designs and layouts to find the optimal version. Session recording tools: capture and playback user sessions to understand their journey on the website. Customer feedback tools: gather customer feedback to improve the website's user experience. Conversion rate optimization (CRO) tools: help identify and prioritize website optimization opportunities. User testing tools: allow for real-time observation and testing of website functionality and usability. SEO analysis tools: analyze website performance and suggest improvements for search engine ranking. These tools are not exhaustive and the choice of tools may depend on the specific needs of t...